Hello Joe,
I understand that this is a slow process, heck its a very minor hobby for me. and it took me 2 years to post my afters, (just did tonight one is fantastic btw ty)
I think the contest needs to have more promotion on the site. You
still seem to do a brisk business here on the site.
The
never ending cleaning contest should have basically a banner ad on the front page, your offering great deals to people to like the clean their
collections themselves, advertise it.
As it is the contest
forum is well below the scroll in the
forum list... moving it up to the top will get more clicks. Also just finding the
forum here where we can all talk about our obsession is a
bit difficult. (it should be possible to access the
forum in one click from the front page, consider hiring someone to redo the page for you)
I know you have a business your promoting with this site, and your goal is to buy and sell coins. But the community here is from my searches rather unique. That is gold in your pocket.
There are to my mind 2 excellent options that are nearly free for you to implement. and one rather expensive one.
1. The coin cleaning contest being the number one item in the forums, to make it easier to find and browse. Also with this in every uncleaned coin lot you sell you make sure to mention the fact that you have this contest going.
2. Making the forums easier to find. The site is called
forum ancient coins. Make the forums a
bit more of a
star on the site, here people form all over the world can talk about their favourite coins, again you have a unique possibility here, and you already advertise in the
forum about your store. So more people visiting more people
buying. I am sure there is more than one customer who has come to this site expecting to find a
Forum, to talk about coins who has left due to being unable to find it.
It is no matter to ban other sellers from advertising on the site, 99% of people are basically
good. Besides there are lots of long term
members who I am sure would
help you moderate the
forum.
3. Revamp the site... this is by far the most expensive. I would expect to have to pay over $2000 for
complete rebuild. Any
good firm will give you mock ups of how the site could
work to
Ancient Coins&pgc=../Selling/Selling_Coins_.html' target='_blank'>sell your coins and to make this THE place to buy
ancient coins for free however. So you can see and get a feel for what the change would be like. Again, I would suggest making the forums again the
star, you have the perfect web address after all. This shouldn't however take away form the ultimate goal of your site. To Sell Coins.
Educate people about coins, you have some crazy knowledge about
ancient coins. How cool would it be to have schools
buying and cleaning lots of coins from you? (this would be a rather inexpensive thing for a class of thirty to embark on after all...)
Anyway Joe, I am sure you will continue to prosper in your business. But a rethink of how to approach it is always needed rather than shutting down a revenue stream.
Think, if Blockbuster realized that Netflix was right and bought them out, or decided to compete in the same way, would there be a Netflix now?? I do not think so.
Sean.